Learning Strategies

Does the iPod steal music’s soul? Do these numbers make sense?

Here are the views of Tony Brummel, founder of Victory Records:

iTunes “makes music disposable. It makes it a faceless impulse item. It steals its soul,” according to Macworld UK. Brummel asks why consumers should be allowed to “cherry pick” specific songs, thus “cannibalizing full length album sales”... Brummel points out that if the major labels wanted to force Apple away from the set-pricing model, they would all pull out their music from iTunes. “Focus on the 96 percent which is traditional retail. Traditional retail supports music 1,000 times more than iTunes does.”

Labels: math, teaching and learning, technology